INTEL INFLUENCER PROGRAM
Project Overview:
Influencing the top influencers is a huge challenge. So, for Intel, we brought the swag wars to a new level.
Inside our sleek influencer box, adorned with LED lights and an EVO PC packed inside, we added an iconic Intel "bunny suit"
—a throw-back to the birth of Intel and engineers in hazmat suits.
We added a "mini-me" bobblehead with the face of each influencer that we pulled from their social posts
CREDIT
My Role: Art Director
Agency: Arc Worldwide
Team: CD: Tom Barker, Sr. AD: Danielle Yuede, CW: Tim Donakowski, Producer: Cheryl Magiera, Photographer: Ty Milford